The Carscoops illustrations in this write-up are unofficial and speculative, and not endorsed by RAM

While tiny- and mid-size pickup trucks have been seeing some thing of a renaissance, Ram has been notably absent from the segment considering that the Dakota was discontinued in 2011. That may not final considerably longer, as the automaker showed its American dealers a glimpse of a future mid-size pickup truck primarily based on Stellantis’ all-electric STLA platform alongside a Dodge Durango Concept

Both research had been displayed at a current dealer conference in Las Vegas and at least 1 audience member, Randy Dye, came away from it convinced that the new Ram truck will be “the future” for the Ram brand.

Dye was Stellantis’ dealer council chairman in 2022, and he told Autonews that the idea was “spectacular,” and will share an aesthetic hyperlink to the Ram Revolution Concept. That’s some thing he’s not convinced every single automaker in the segment gets correct.

More: 2024 Ram 1500 REV Electric Truck Unveiled, Lacks Concept’s Drama

“Without a doubt, it looks like a Ram,” stated Dye. “I look at some of the other midsize offerings in the market, and I’m not going to pick on the individual brands, but I don’t think they always favor their mother brand. The midsize ones have seemed to get away, and they don’t look the same. This is very much a Ram.”

Dodge Durango Concept Looks Drastically Different Than Today’s Model

In addition to the pickup, Stellantis also showed dealers a Dodge Durango idea. That show automobile was described as getting drastically various to the model on sale nowadays, which has been on the marketplace considering that 2011. Dye stated the new model was “representative of a changing market” and much more in line with “what people are looking for.”

In an work to convey the wider Stellantis Group’s plans for the future, CEO Carlos Tavares took the time to clarify its EV ambitions to the dealers. They had been shown much more than 30 new electric goods that the empire has planned for international markets.

“There was not an attempt to force [electrification] down anybody’s throat, really, rather than get people to understand,” Dye stated. “You absolutely would have walked away from that, if you paid attention, and you were awake, [with a] different mindset about what EV really means.”

Dye, for 1, was convinced that the rise of the electric era will not imply a return to the malaise era of American manufacturing. At that time, environmental specifications choked muscle automobiles and stole horsepower from the nation’s huge cars. He’s convinced that EVs will aid keep away from that, not perpetuate it.

“I think what a lot of people are afraid of is that we’re going to go back into the ’80s when the performance car business just didn’t exist, and that’s not what this is about,” stated Dye. “As a matter of fact, numberwise, I would tell you that probably a lot of the EV platforms are better performing than the gas.”

More: Imagining An Electric Successor To The Dodge Durango SUV

A speculative Carscoops illustration on a achievable Durango EV replacement for 2027